As an information architect and user experience designer, I visualize data to create apps and web sites that are intuitive to use.

My focus is on understanding the audience to development effective experiences using these methods:

• Design and integrate user experience strategies into web and application interfaces.
• Apply user-centered design methods to translate user needs, business objectives and technology capabilities into effective user experiences.
• Facilitate the creation of sketches, and prototypes with business stakeholders, developers, and designers, then develop detailed site maps, wireframes and navigation models.
• Apply segmentation and touch point analysis methods to provide a consistent brand experience.

See the development of this app from concept sketches and wireframes to final design.

See examples of wireframes and website architecture